Revenue Recovery Diagnostic

The Problem

Most businesses don’t have a demand problem.

They have a monetisation problem.

• Leads have already been paid for.
• Traffic has already been generated.
• Prospects have already shown intent.

Yet due to delayed follow-up, inconsistent engagement, operational gaps, or abandoned buyer journeys, a significant percentage of potential revenue is typically never realised.

The Revenue Recovery Diagnostic exists to determine whether that is happening in your business - and whether it is commercially meaningful.

What the Diagnostic Covers

During the diagnostic, we evaluate:

• Monthly inbound lead volume

• Lead response times and engagement consistency

• Percentage of leads never meaningfully engaged

• Historic CRM and database size

• Abandoned buyer behaviour (where relevant)

• Average deal value/order value

• Close rates and pipeline leakage

• After-hours and out-of-cycle engagement gaps

We quantify unrealised revenue using conservative recovery assumptions.

This is not a marketing projection.
It is a structured commercial assessment.

What You Leave With

At the conclusion of the diagnostic, you will have:

• A quantified estimate of potential recoverable revenue

• Clarity on where revenue leakage is occurring

• A determination of whether recovery is commercially viable

• A clear go / no-go decision for next steps

If no meaningful opportunity exists, we walk away.

If measurable upside exists, we design a structured recovery test.

Who This Is For

This diagnostic is designed for:

• Established businesses generating consistent inbound demand

• Companies spending meaningfully on lead acquisition

• Organisations with sales teams or transaction volume...

• Leaders responsible for revenue performance

It is not suitable for early-stage startups or businesses without an established demand flow.